MAX Burgers.

MAX Burgers is Sweden’s favourite hamburger chain, with 170 restaurants in five countries. It was also one of the first burger chains in Sweden. We have worked with MAX on their sustainability reporting since 2022.

The assignment: Sustainability Reporting

Strategy and writing for MAX Burgers Sustainability Reporting since 2022. The process included working closely with MAX’s CSO to develop a future-focused approach, conducting interviews with key stakeholders, developing case studies and transforming data and analytics into an understandable narrative.

“I am very satisfied with Purple IVY's competence and conduct. The project had a clear structure, while the various steps were carried out with a lot of flexibility. I especially appreciate the close dialogue with the writer, Rowan Drury, who, in addition to her structured way of working, was very thorough and tirelessly came up with suggestions for improvement.”

Anna LiljaProject Leader Sustainability, MAX Burgers

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